Moloco Studio
2021 - 2026Creative Analysis, Creative Strategy,
Storyboard, Animation, Design, Sound Design
Bridging performance data and creative craft to produce mobile ad creatives, including static, video, and interactive playables, that drive measurable impact for global advertisers across verticals
Creative Production
I built each creative concept from campaign performance data and market trend research. Rather than executing briefs at face value, I analyzed the underlying performance gaps and built concepts that address them across verticals for global advertisers.
As AI-driven production is no longer optional, I built my own production workflow that expands my creative range into territory that wasn't previously feasible: new formats, faster iteration, and assets built for briefs that once required larger teams.